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[Presentation] How Airlines Can Drive Revenues from the Connected Traveller...
Last week, we were invited to deliver a presentation at the Airline Retail Conference (ARC), Asia-Pacific 2014, held in Singapore. The focus of the presentation was on driving revenues from the...
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Can in-flight Wi-Fi be a win-win for Airlines and Passengers?
The last year will perhaps be remembered as the year when in-flight Wi-Fi took flight worldwide. What has been a boon for air passengers worldwide, has also posed some interesting challenges for...
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The Future of the Connected Passenger Experience — Highlights from #AIX2015,...
Aircraft Interiors Expo (or AIX as it is popularly known) is one of the world’s biggest exhibitions on aircraft interiors, held at Hamburg Messe, Germany. This year’s event was held for three days...
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How Airlines Can Benefit From Personalised Marketing — and How They Can Get...
“When everyone is special, no one is” were the closing words for my recent article on TAM’s Ownboard initiative. It stayed with me as I increasingly mulled over why, when every other industry is...
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How airlines are selling extra products and services to the mobile traveller
The January issue of Airline Marketing Monthly includes a special section that we produced in association with Urban Airship, on the mobile traveller. This piece, from the section, looks at examples...
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Retailing in micro moments: messenger channels are the best place to retail...
Messenger channels are becoming one of the best places for airlines to sell ancillaries, and two complementary trends are making it happen. On one hand messaging apps and channels are turning into...
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SimpliFlying Launchpad: Touchless Travel Demo Day Summary
Last Thursday, SimpliFlying Launchpad successfully completed its second demo day, in which 5 companies presented their solutions to over 30 corporate partners, consisting mostly of airlines and...
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Ancillary revenues in the age of COVID-19: 6 companies paving the way
During the early stages of the financial crisis in 2008, our founder, Shashank Nigam, saw an opportunity to help airlines generate revenue through social media. And it worked! So here we are, 12 years...
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Why Would You Buy Cookware From An Airline?
This is a guest post written by William Henn, the VP Airlines at airfree and one of the finalists of the SimpliFlying Launchpad. The Amazon Question Early last month, I was on a Zoom video call with...
View ArticleIs this the end of the dinosaurs or the rebirth of the aviation sector?
This is a guest post written by Richard Marsden, the CEO of RedAir and one of the finalists of the SimpliFlying Launchpad. Bailouts and spotlights I was working on a couple of large airline-related...
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